Press
Esorae in the Narrative:
Global Perspectives on Luxury, Business, and Impact.
Explore our journey through the eyes of the world’s leading media outlets—from international business features to local lifestyle narratives.
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Where We Are Featured In:
Press & Features
Editorial Highlights & Media Coverage
International / Pan-African Media
How We Made It In Africa — July 2024
How Ewaen Sorae Is Building A Luxury Hospitality Brand
Africa’s hospitality industry is undergoing a significant transformation. Among the trailblazers at the forefront of this revolution is Ewaen Sorae, the CEO of E’sorae Luxury …
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Forbes Africa — July 2024
From Nigeria To The World
E’sorae Home started with a focus on high-quality beddings and towels in Lagos. The company quickly expanded to include a wide range of home and lifestyle products, establishing a strong market presence across Nigeria ….
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Business Insider Africa
The Wllness Architect: Inside The E’Sorae Group’s Bold Plan.
In the world of high-stakes African entrepreneurship, some of the most compelling stories are driven by reverse brain drain: founders who walk away from stable futures abroad to build …
Nigerian National Media
Bella Naija — July 2025
E’Sorae Group CEO, Sorae, named Chairman of Miss One Nigeria Advisory Board
The Miss One Nigeria organisation expresses immense enthusiasm for Mr. Sorae’s strategic insights and commitment to fostering positive change. His vision for empowering young …
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ThisDay Live — May 2024
Esorae Home Unveils Luxury Living in Benin City
Esorae Home, a prestigious luxury home brand, is thrilled to announce the grand opening of its flagship store in Benin City Mall, situated at Sapele Road, beside Protea Hotel, Benin City …
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Guardian Nigeria — April 2024
How diversity can boost economic growth, Sorae
Ewaen Sorae, an entrepreneur, Investor, and Founder / Group CEO of Esorae Home successfully built a diverse business portfolio spanning retail, hospitality, food & beverages …
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BusinessDay NG — Aug 2021
Ewaen Sorae: On Turning Problems To Profits
E’Sorae Luxury is an online store that provides high-quality luxury towels, bathrobes, bedding and other home essentials in Nigeria. The luxury brand also has a manufacturing arm located in Lekki and is trusted by over 350 hotels and luxury-serviced …
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Luxury Reporter — Aug 2020
Ewaen Sorae Talks His Retail Brand, E’Sorae Luxury
A 2009 incident when I was in search of quality towels in Nigeria led to the conceptualization of E’Sorae Luxury. I saw a gap in the market for the birth of a trustworthy high premium bedding …
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Bella Naija — July 2018
Richard Mofe-Damijo, Kate Henshaw, Linda Osifo at the launch of ‘Bedsheets Express’ Store
The Grand opening of Bedsheets Express’ Flagship Store held on Sunday, July 22nd, 2018 at Lennox Mall, Admiralty Way in Lekki …
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Bella Naija — July 2017
E’Sorae Luxury renews Endorsement Deal with Eki Ogunbor for the Second Year
Bedding and Bath Company, E’sorae Luxury recently renewed their endorsement deal with BellaNaija‘s Eki Ogunbor as their Brand Ambassador and face of their new ad campaign for …
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Bella Naija — July 2016
Homeware Brand E’sorae Luxury announces Eki Ogunbor as Brand Ambassador and Face of their New Campaign
Opulent homeware brand E’sorae Luxury announces BN‘s Eki Ogunbor as their Brand Ambassador and face of their …